Cleanse with the truth of plants, purified by nature’s light.

We embrace and celebrate Black skin by nourishing melanin with the truth of plants and the healing power of light, creating skin care rooted in nature’s wisdom, glowing with authenticity, and designed to uplift natural beauty.

Guided by plant wisdom, rooted in truth, and nourished by light, we honor the beauty of Black hair, naturally planting truth and nurturing light to cultivate authentic, plant-based care that embraces natural beauty and radiates health. 

We believe daily hydration is the foundation of vitality, just as plants' roots, in truth, are nourished by water and grow toward light. By honoring the body's need for pure hydration, we cultivate balance, clarity, and lasting well-being illuminated by nature's wisdom. 

We believe true care begins with the wisdom of plants rooted in truth and nourished by light. By choosing plant-based products, we embrace holistic well-being, cultivating harmony for body, mind, spirit, and the earth itself.

We believe cleansing is more than a routine; it is a ritual of renewal. Using natural soap rooted in the truth of plants and illuminated by the purity of light, we honor the skin with gentle ingredients that nourish, protect, and restore balance to body and spirit. 

The sun is a sacred source of life where plants root in truth, grow in light, and embody the rhythm of renewal. Guided by nature’s wisdom, we receive the sun’s energy as nourishment for body, mind, and spirit, cultivating harmony, vitality, and radiant well-being.